Publications Know-how and business intelligence Interviews with Phone Number List brand personnelTestimonialsListening on social networks / newsInternetPublicationsCompanies often have newsletters and spaces in which they Phone Number List publish reports, studies or opinions on the sector in which they operate. Other times, these companies are part of larger groups that offer support material to their users as an added value. We Phone Number List must take into account that:
There should not be an open digital version Phone Number List of the content that we will use. If this is the case, we must rewrite said content so as not to penalize our blog. This would not affect our social networks, since their content is not indexed in the Phone Number List main search engines.The content must be current and consistent with the brand strategy. Know-how and business intelligence Many companies have internal documentation that is often not used to its full potential. We can use process flows, analytic tables, market studies or implementation Phone Number List protocols to add value to our Blog so that it can then reach our dissemination channels.
Of course, these documents can never reveal Phone Number List our formula for success, something that would be counterproductive for us and Phone Number List very profitable for our competition. Interviews with brand personnel Interviewing our own staff or Phone Number List collaborators offers us two advantages:It helps the brand to personify itself in networks ; that is, we put a “face” on the people behind the organizations, something that has been shown to improve its reputation.